By Mr. Abhay Ray 
Introduction to Apple
Apple Inc. is a multinational corporation that creates and markets consumer electronics and attendant computer software, and is a digital distributor of media content. Apple’s core product designs, manufactures, lines are the iPhone smartphone, iPad tablet computer, and the Mac personal computer and accessories worldwide. The company offers its products online and has a chain of retail stores known as Apple Stores.
Incorporation – Apple Company Founded April 1, 1976, in Los Altos, California by Steve Jobs, Steve Wozniak Ronald Wayne, Headquarters 1 Apple Park Way, Cupertino, California USA.
Worldwide Locations – Major presence of Apple is in India, Japan, China, Dubai, United Kingdom, Australia, United States, France, Canada and more.
Mission and Vision of Apple
The company mission to bringing the best user experience to customers through innovative hardware, software, and services, and vision to make the best products on earth and to leave the world better than we found it.
Founder Details of Apple
Steven Paul Jobs (February 24, 1955 – October 5, 2011) was an American businessman, inventor, and investor best known for co-founding the technology company Apple Inc.
- Steve Jobs -Education
Steve Jobs dropped out of college Steve Jobs attended two colleges, but he did not graduate from either of them. He first attended Reed College in Portland, Oregon, in 1972, where he took humanities, psychology, and philosophy classes before dropping out after one semester. Later, he attended De Anza College in Cupertino, California, for two semesters.
- Steve Jobs – Career
Jobs was also the founder of NeXT and chairman and majority shareholder of Pixar. He was a pioneer of the personal computer revolution of the 1970s and 1980s, along with his early business partner and fellow Apple co-founder Steve Wozniak. In 1974, he traveled through India, seeking enlightenment before later studying Jobs design aesthetic was influenced by philosophies of Zen and Buddhism. In India, he experienced Buddhism while on his seven-month spiritual journey, and his sense of intuition was influenced by the spiritual people with whom he studied. He and Wozniak co-founded Apple in 1976 to further develop and sell Wozniak’s Apple I personal computer. Together, the duo gained fame and wealth a year later with production and sale of the Apple II, one of the first highly successful mass-produced micro computers. Jobs saw the commercial potential of the Xerox Alto in 1979, which was mouse-driven and had a graphical user interface (GUI).
- Steve Jobs – Honors and Awards
In 1985-Awarded National Medal of Technology (with Steve Wozniak) by US President Ronald Reagan, the country’s highest honor for technological achievements.1987-Jefferson Award for Public Service. 1989- Entrepreneur of the Decade by Inc. 1991- Howard Vollum Award from Reed Colleg. 2004–2010: listed among the Time 100 Most Influential People in the World on five separate occasions. 2007- named the most powerful person in business by Fortune magazine. 2017: Steve Jobs Theater opens at Apple Park. 2022- Posthumously awarded the Presidential Medal of Freedom by US President Joe Biden, the country’s highest civilian honor.
Product and Services of Apple
Apple Inc. (Apple) designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories and sells a range of related services.
- The Company’s products include – iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, HomePod, iPod touch and accessories.
- Apple offers digital content through subscription-based services, including Apple Arcade, Apple Music, Apple News+, Apple TV+ and Apple Fitness+. Apple also offers a range of other services, such as AppleCare, iCloud, Apple Card and Apple Pay.
- Apple also offers AppleCare for incidental coverage, iCloud for document storage, Apple Onefor entertainment needs, and Siri for smart home and device control.
The Company operates various platforms, including – the App Store, which allows customers to discover and download applications and digital content, such as books, music, video, games and podcasts.Apple sells its products and resells third-party products in a range of markets, including directly to consumers, small and mid-sized businesses, and education, enterprise and government customers through its retail and online stores and its direct sales force.
IPO Details of Apple
Apple went public on December 12, 1980 at $22.00 per share. The stock has split five times since the IPO, so on a split-adjusted basis the IPO share price was $0.10, as per reports. That’s a remarkable return for a company that has been in the tech space for long.
Number of splits: Apple has split its stock five times since its IPO in 1980:
- 1987: A 2-for-1 split
- 2000: A 2-for-1 split
- 2005: A 2-for-1 split
- 2014: A 7-for-1 split
- 2020: A 4-for-1 split
Apple – Revenue and Profit growth
Apple annual/quarterly revenue history and growth rate- Apple revenue for the quarter ending September 30, 2024 was $94.930B, a 6.07% increase year-over-year.
Apple revenue for the twelve months ending September 30, 2024 was $391.035B, a 2.02% increase year-over-year.
- Apple annual revenue for 2024 was $391.035B, a 2.02% increase from 2023.
- Apple annual revenue for 2023 was $383.285B, a 2.8% decline from 2022.
- Apple annual revenue for 2022 was $394.328B, a 7.79% increase from 2021.
Apple – Net Income and Growth
Apple annual/quarterly net income history and growth rate- Apple net income for the quarter ending September 30, 2024 was $14.736B, a 35.81% decline year-over-year.
Apple net income for the twelve months ending September 30, 2024 was $93.736B, a 3.36% decline year-over-year.
- Apple annual net income for 2024 was $93.736B, a 3.36% decline from 2023.
- Apple annual net income for 2023 was $96.995B, a 2.81% decline from 2022.
- Apple annual net income for 2022 was $99.803B, a 5.41% increase from 2021.
Apple – Awards and Recognitions
Best Places to Work in the Bay Area 2022, Best Engineering Teams 2021, Best Product & Design Teams 2021, Best Company Culture & Best Company for Diversity 2020, Best Marketing Teams & Best Company Outlook 2019.
Competitors of Apple
- Microsoft
- IBM
- Samsung
- Lenovo
- Dell
Conclusion
Apple is usually the first company to come out with a new product line before anyone else. This is very risky but it seems to be working to Apples advantage. This shows that taking risks can sometimes make or break you and Apple has great potential and has a lot to improve. Currently, Apple is demonstrating negative aspects of TNCs, contributing to international debt crisis through exploitation of workers. Furthermore, people in the least developed countries, and the environment, will benefit as well. This requires a change from all stakeholders: the company itself, the consumers, the shareholders, and the workers. It is important for a TNC to progress towards beneficial behavior because this can determine people’s view on progressing towards further globalization, as influenced by neo-liberalism.
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